Your own numbers beat any published average, and you can do this without running a lookup at all.
Drop in a CSV and we will read whichever columns it has.
Search Console gives the best result: Performance → Queries → Export.
With Clicks and Impressions we can measure your real click-through rate by
position instead of borrowing a study's.
Published curves are US desktop data, so if your market or device mix differs, filter Performance
by country and device before exporting — the measured rate then
reflects exactly that segment.
A rank tracker export also works: anything with a keyword column and a position or
rank column, plus Search Volume and CPC if you have them.
Looking up what you rank for
Usually 10 to 20 seconds.
What you rank for today
Your scenario
Every assumption below is yours, and every number updates as you change it. Nothing here predicts that you will reach these positions.
Your current organic performance
From GA4 or your analytics platform
Revenue attributed to organic search
Share of organic visitors who buy or enquire
Average order value, or what a lead is worth
The visits and revenue figures are optional, and they establish the starting point the forecast growth is added to. Conversion rate and revenue per conversion are what turn extra visits into money, so every revenue number below moves with them.
Your trading year optional
We already know how search demand moves each month, from the data. What we cannot know is
when your business actually converts best, and it is rarely the obvious answer — plenty of
sectors see December as a dip, not a peak. Click a month once to mark it busy, twice for quiet.
Leave it alone if you would only be guessing.
Cost per click arrives from Google Ads data in US dollars, so we convert it at
GBP — edit this to the rate you use.
Your revenue per conversion is converted at the same rate, so switching currency keeps
its real value rather than just changing the symbol in front of it.
Without your actual figures above, the growth is shown on top of what this keyword sample alone
accounts for, which on most sites sits well below reality.
The next twelve months — rough estimates
All keywords
These are rough estimates, not predictions. They are the arithmetic of your own assumptions against published click-through rates; real results vary for reasons no model can see. Use them to compare options and size a decision, not as a number to be held to.
Click any keyword in the table below to see its own seasonality. Click a label in the key to hide that line.
Month
Visits now
Conservative
Base
Ambitious
Extra revenue
Keyword by keyword
Keyword
Volume
Now
Clicks now
Clicks at target
Gain
Difficulty
CPC
Ad cost
How this is worked out, and what it is not
Sources
Want the rankings instead of the invoice?
We will show you which of these are winnable, in what order, and what it takes.